Day 19: How Long Should a Blog Post Be in 2025? (Short vs Long Posts for SEO)
“Should I write a 500-word quick tip… or a 2,000-word deep guide?”
Every blogger asks this — especially now in 2025, where attention spans are shrinking but Google still loves quality. So what’s the perfect post length?
Here’s a no-fluff guide to choosing the right word count — based on purpose, SEO, and reader psychology.
🔍 What Google Actually Prefers in 2025
Google doesn’t rank posts just because they’re long. It ranks them if they:
- ✅ Answer the query better than others
- ✅ Are structured clearly and easy to navigate
- ✅ Demonstrate E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness)
But yes — longer posts often have an edge if done right.
📊 Ideal Word Counts by Purpose (Real Talk)
- Short How-To or Tool Post: 600–900 words
- Standard SEO Blog Post: 1,000–1,500 words
- Pillar / Evergreen Guide: 1,800–2,500+ words
Real example: If your post is about “How to Apply for a GST Number” — 800 words is fine. But if you’re writing “The Ultimate Guide to Affiliate Marketing in 2025” — aim for 2,000+ words.
📌 Pros and Cons of Long vs Short Posts
| Post Type | Pros | Cons |
|---|---|---|
| Short Posts (under 1,000 words) | Easy to write, great for tips/tools, fast to publish | Less SEO depth, low backlink potential |
| Long Posts (1,500+ words) | Higher SEO ranking, more backlinks, more value | Takes time to write, needs strong structure |
💡 2025 Tips to Balance SEO + Readability
- 📌 Use H2 and H3 headings to break sections
- 📌 Add bullet points, emojis, images, quotes
- 📌 Always write for the reader first, Google second
- 📌 Don’t add fluff to make it long — keep it value-driven
The ideal post? One that answers the question fully — no more, no less.
🔥 Final Verdict: Don’t Obsess Over Word Count
Length is just one ingredient. A well-formatted 900-word post can outrank a messy 2,000-word one.
So here’s the rule: Go as long as needed to solve the problem better than anyone else.
💬 What About This Post?
You’re reading around 850+ words right now. Felt like a breeze, didn’t it? That’s formatting + flow.
🎯 Coming Tomorrow: Day 20
“Do People Still Read Blogs in 2025? Shocking Truth”
“Words don’t win — clarity and flow do. Write to solve, not to impress.” — Rayees