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Sunday, August 3, 2025

SEO in Blogger (Blogspot): The Smart Way in 2025

Day 35: SEO in Blogger (Blogspot) — The Smart Way in 2025

If you're still using Blogger (Blogspot) in 2025, you’re not behind — you’re smarter than most.

Why? Because Blogger is free, fast, owned by Google, and now more SEO-capable than ever… if you know how to use it right.

This guide walks you through a practical SEO setup and post routine to rank higher on Google — even if you don’t know HTML or coding.


🔧 1. Enable Search Preferences

Go to Settings → Search Preferences in your Blogger dashboard:

  • Meta tags: Enable it and add a clear blog-wide description (under 150 characters)
  • Custom Redirects: Use this if you ever update URLs
  • Custom Robots.txt: Advanced, but you can allow all & disallow label pages for better crawl budget

Pro Tip: Also enable the “Custom Robots Header Tags” and tick: all + noodp for homepage & posts.


✍️ 2. Optimize Each Blog Post

  • Title: Start with a focus keyword + add emotional trigger
  • Permalink: Use short, keyword-rich URLs like /seo-in-blogger-2025
  • Search Description: Add a custom meta description under 150–160 characters
  • Image Alt Tags: Click image → Properties → Add relevant alt text

Remember: Blogger supports custom meta per post — use it!


🔗 3. Internal & External Linking

  • Link to your older posts using exact match keywords
  • Link out to high-authority sources (Google, Wikipedia, Ahrefs, etc.)

Why? Google sees this as a sign of well-connected, helpful content — and rewards you for it.


📱 4. Mobile-Friendly Design & Loading Speed

  • Use a responsive Blogger template
  • Compress images before uploading (TinyPNG, Squoosh)
  • Minimize use of JavaScript-heavy widgets

Use Google PageSpeed Insights to check your blog’s performance regularly.


🔍 5. Submit to Google Search Console

  • Add your blog domain to Google Search Console
  • Submit your Blogger Sitemap: /sitemap.xml
  • Check indexing status, performance, and errors

Pro Tip: Do this once and track growth monthly!


🔁 6. Update Old Posts (Very Important)

Google LOVES fresh content. Updating older posts with new facts, screenshots, and links boosts rankings fast.

Suggested: Add “Last Updated on [Date]” to your posts.


💡 Final Thoughts

Blogger might look simple — but with the right SEO moves, it becomes a powerful Google-backed platform.

Use the tools above consistently, and your content will not just survive — it will thrive in 2025.

🔥 Up Next: Day 36 — “How to Use Google Search Console Like a Pro (Beginner to Expert)”


"SEO in Blogger isn’t outdated — it’s just underused. The smart ones win silently." — Rayees